Photography by Alex Pines
Lately, a lot of you have been asking me on how Fashion Mews found its point of view.
While there isn’t one simple answer to this question, the turning point for me was when I stopped paying attention to what others doing and concentrate on my POV. One of the ways I’ve been trying hard is to not [unintentionally] get too influenced by what others are putting out there.
It’s true that creatives feed off of each other. Sometimes we subconsciously get inspired by something we see on social media, end up writing a caption or posting a photo and think that it was such an original idea. Then ultimately realize
or not that we copped someone else after all. It could be a one off success thing, but at the end you lose yourself trying to follow someone else’s path.
So how can you avoid getting too influenced by your peers and come up with your own ideas?
Tip 1#: Avoid looking too much at what others are doing! Of course, give your favorite people some love, but try to not read too much into what they’re writing. Especially during the times you’re working on new content, avoid social media!
Tip #2: Set aside time to brainstorm! One of the best ways to avoid last minute spear of the moment captions and not so original photos, come up with ideas in advance. If you have a partner or someone creative you can trust, bounce concepts off of each other. You never know what type of new ideas will spark.
Tip #3: Take some time to do activities that are outside of your routine. Whether it’s going to see an interesting exhibit, travel, or a jazz concert, keep pushing your boundaries of creativity. Getting yourself exposed to new experiences will lead to more interesting ideas. For instance, we went to see the Manus x Machina exhibit at the Met earlier this week, and we were completely mind blown!
Tip #4: Before posting, think long and hard whether this is you talking or does it remind you of that post you saw the other day? This saved me multiple times from creating repetitive content.
Do you have any tips on how to stay original? Would love to hear what works well for you, thanks for reading as always! xx